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personalised ads

21 posts
Norway DPA fines Grindr NOK 65 million for invalid consent
consent personalised ads fine

Norway DPA fines Grindr NOK 65 million for invalid consent

paid – 4 min read
Norwegian DPA issues record fine to (now Microsoft-owned) ad service company Xandr: €8.6 million (🇳🇴92m) for illegally processing special category personal data.
Oct 12, 2026
Rie Aleksandra Rie Aleksandra
CJEU C-604/22 IAB Europe TC String 7 Mar 2024
CJEU key definitions personal data

CJEU C-604/22 IAB Europe TC String 7 Mar 2024

paid – 6 min read
…
Jan 23, 2026
Rie Aleksandra Rie Aleksandra
Luxembourg DPA fines Amazon Europe €746m
personalised ads lawfulness transparency

Luxembourg DPA fines Amazon Europe €746m

paid – 2 min read
13 March 2026: Amazon with big win – a Luxembourg appeals court has overturned the €746 million fine and referred the case back to the DPA.
Jan 1, 2026
Rie Aleksandra Rie Aleksandra
'Pay or OK' – 'Consent or Pay' resources
EDPB personalised ads marketing

'Pay or OK' – 'Consent or Pay' resources

paid – 5 min read
Meta to launch new model in Jan | ICO shares guidance for the public
Dec 8, 2025
Rie Aleksandra Rie Aleksandra
🇮🇪 DPC fines LinkedIn €310m for illegal behavioural analysis and targeted advertising ('BA & TA')
DPA decision fine principles

🇮🇪 DPC fines LinkedIn €310m for illegal behavioural analysis and targeted advertising ('BA & TA')

paid – 7 min read
Key takaways: Lack of lawful basis = loss of control = 'significant damage', lawful bases are notoriously tricky to get right, and most have lots to gain in improving information and transparency. Full decision = a key lesson on legitimate interest and LIAs.
Jan 22, 2025
Rie Aleksandra Rie Aleksandra
CJEU C-446/21 Schrems (Communication of data to the general public) 4 Oct 2024
CJEU special category exceptions

CJEU C-446/21 Schrems (Communication of data to the general public) 4 Oct 2024

paid – 5 min read
…
Dec 8, 2024
Rie Aleksandra Rie Aleksandra
Meta personalised ads consent

My Meta Pay or Okay experience - now they're cutting the price with 40%

paid – 5 min read
Latest: Meta reduces sub prices and offers new free choice with less personalised ads, claiming it "goes beyond what is required in the law". 💸 And gets huge fines: €797.72m from the 🇪🇺 EC for antitrust violations and $25.4m from 🇮🇳 India's competition authority for 2021 privacy notice failures.
Nov 15, 2024
Rie Aleksandra Rie Aleksandra
CJEU C-252/21 Meta Platforms and Others (General terms of use of a social network) 'Bundeskartellamt' 4 Jul 2023
CJEU Meta personalised ads

CJEU C-252/21 Meta Platforms and Others (General terms of use of a social network) 'Bundeskartellamt' 4 Jul 2023

paid – 6 min read
…
Nov 13, 2024
Rie Aleksandra Rie Aleksandra
EDPB's controversial ‘Consent or Pay’ Opinion is here
EDPB consent personalised ads

EDPB's controversial ‘Consent or Pay’ Opinion is here

paid – 2 min read
[Updated 24 April with highlighted file + 🎙️] Is the EDPB trying to "rewrite the entire economic model of Big Tech and the adtech industry in the EU"? 🤔 Controversial Opinion just published!
Apr 24, 2024
Rie Aleksandra Rie Aleksandra
Norway DPA warns site tracking investigations 🧐
DPA audit personalised ads

Norway DPA warns site tracking investigations 🧐

paid – 2 min read
⏰ Datatilsynet will soon start investigating non-compliant tracking technologies. If you use Meta Pixel or similar, it's time for website due diligence!
Dec 21, 2023
Rie Aleksandra Rie Aleksandra
EDPB Meta lawfulness

EDPB publishes Urgent Binding Decision regarding Meta

paid – 1 min read
NB! This post was updated later with two key items: the actual EDPB decision and the DPC's Enforcement notice.
Dec 7, 2023
Rie Aleksandra Rie Aleksandra
The EDPB extends the Meta ban to the entire EEA permanently
DPA decision EDPB Meta

The EDPB extends the Meta ban to the entire EEA permanently

paid – 2 min read
The EDPB makes the Norwegian DPA's ban on Meta's behavioural advertising on Facebook and Instagram permanent and extends it to the entire EEA
Oct 31, 2023
Rie Aleksandra Rie Aleksandra
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